Xponential+ is pleased to announce the launch of its digital platform on LG Electronics Smart TVs. This native app will provide live and on-demand access to Xponential's family of boutique fitness brands to tens of millions of LG Smart TV owners in more than 250 countries via the LG Content Store.
Since its launch in May 2022, Xponential+ has become the first of its kind to bring authentic studio classes to consumers anywhere, anytime. The app offers users access to their favorite studio activities such as strength training, pilates, yoga, cardio, stretching and toning for around the cost of one studio class, with new classes added daily. Led by expert fitness instructors, classes range between 10 and 45 minutes and cater to beginners and advanced fitness enthusiasts. With Xponential+, LG Smart TV owners can start their fitness journey from the comfort of their own home and choose from a variety of classes that can be stacked with or without workout equipment.
Garrett Marshall, President of Fitness Streaming for Xponential Fitness, said, “By partnering with LG Smart TVs, we're revolutionizing the way people access premium studio workout classes, making it easier and more affordable than ever before to prioritize their fitness journey from the comfort of their own homes."
Jung Sung-hyun, Head of HE Content Service Division at LG Electronics Home Entertainment Company, said, "LG is committed to offering a diverse range of fitness services through its expanding webOS ecosystem. Through partnerships with leading fitness brands, such as Xponential, the company will bring its customers the in-studio experience on the big screen, helping them achieve their fitness goals and maintain a healthy lifestyle while at home."
Ready to Experience Xponential+ on LG TV's?
Downloading the XPLUS app on LG TV's is quick and easy:
If you are not an Xponential+ subscriber, sign-up at xponential.plus to receive a Free 7 Day trial.
This strategic partnership between Xponential and LG Smart TVs diversifies home entertainment options while furthering both brands' health and wellness missions. The partnership also generates consumer awareness for Xponential+ through new channels. Xponential's efforts to expand B2B partnerships to grow the reach of each brand in the portfolio and drive consumer leads to franchisees at no cost are furthered by this partnership.